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The Art of Selling to the Affluent: How to Attract, Service, and Retain Wealthy Customers and Clients for Life

Author Matt Oechsli

Format Hardcover

Publisher Wiley

Category Marketing and Sales

Out of Stock

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Available Copies Details Synopsis

"For most sales-people, the affluent represent the Holy Grail of prospects. These are the most profitable clients - but they are also the most demanding and enigmatic of customers." "This book shows you how to meet the needs of these most particular clients - from the initial contact, to the sales presentation, to providing the level of service and quality they expect to securing them as long-term customers. Based on extensive research of the buying patterns and expectations of the wealthy, this step-by-step sales guide reveals the secrets of attracting and keeping wealthy clients for life."--BOOK JACKET.

Authors

Matt Oechsli

Additional Info

Publisher: Wiley
Format: Hardcover
ISBN: 9780471703235

No copies of this item are currently available.

The Art of Selling to the Affluent: How to Attract, Service, and Retain Wealthy Customers and Clients for Life

Out of Stock

Authors

Additional Info

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