SAYING IT WELL is a practical, easy, and unique book on becoming an effective and persuasive speaker, teacher, and conversationalist. While most books on mastering the art of speaking take a very similar approach, mainly presenting philosophy, technique, and the how-to-do-it, SAYING IT WELL will make it personal and keep it realistic. The author will write in first person, not unlike a prescriptive memoir, where he tells his own story of his journey in how he became a world class communicator. Yet, he'll stay focused on the subject and deliver the how-to, but in a personal, entertaining, vulnerable story format. He will lift the veil of his own struggles and the adventures he has been on in learning the craft so the reader can relate. The author will share several foundational principles regarding how to communicate, from preparing for a speech, organizing thoughts, filtering out the superfluous and focusing on the important, overcoming fears, how to grab the listener's attention, deliver in a convincing manner...and frankly, how and when to stop. The book will be written for professional speakers and pastors as well as regular people who may be teachers or in a business who are called on from time to time to deliver a verbal presentation. With humorous stories and inventive, practical tips, one of America's premier communicators shows the reader how to speak with authority in every situation, persuade others to consider the reader's perspective, overcome the reader's fears of public speaking, and love others more effectively with the reader's words.