Love your work, work for what you love, and change the world�all at the same time. What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don�t have to choose�and that you�ll find more success if you don�t. That�s the breakthrough message of TOMS� One for One movement. You don�t have to be rich to give back and you don�t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once�right now. In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations as method, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life. No matter what kind of change you�re considering, Start Something That Matters gives you the stories, ideas, and practical tips that can help you get started. Why this book is for you: � You�re ready to make a difference in the world�through your own start-up business, a nonprofit organization, or a new project that you create within your current job.� You want to love your work, work for what you love, and have a positive impact on the world�all at the same time.� You�re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. � You�re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away.� You�re looking for a new model of success to share with your children, students, co-workers, and members of your community. You�re ready to start something that matters.