In many Bibles, Christ's words are set apart with a red font. It should be obvious, but this distinction helps remind us that when God becomes Man and that Man speaks it's probably something we cannot afford to miss.So why doesn't the church take these "red letters" to heart? Why aren't we doing more to be Christ's hands and feet to the poor, the disenfranchised, the weary, the ill, the fatherless, the prisoners? It's all there in red letters. Why has the Church shirked its responsibilities, leaving the work to be done by governments, rock stars, and celebrities?The Gospel wasn't only meant to be read it was meant to be lived. From the HIV crisis in Africa to a single abused and lonely child in Russia, the Church must seize the opportunity to serve with a radical, reckless abandon. Author Tom Davis offers both challenge and encouragement to get involved in an increasingly interconnected, desperate modern world.Features and BenefitsRides the wave of a growing social awareness among Evangelicals.Reaffirms the attention that Bono and others are bringing to the "Red" campaign.